Hindu Holiday of Diwali Attracts Attention of Businesses

November 7, 2007

Author: Purva Patel

Source: Houston Chronicle

http://www.chron.com/disp/story.mpl/business/5280021.html

Diwali is usually a lucrative time of year for local Indian-American retailers and caterers.

Now some mainstream businesses are catching on to the popular Hindu holiday and marketing to the area’s growing Indian population.