Clothing Store Denies Discrimination Against Turbaned Sikh; Admits Staff Did Not Understand Dress Policy

October 8, 2009

Author: Staff Writer

Source: The Sikh Times

http://www.emgonline.co.uk/news.php?news=7634

A prominent clothing store denied they had discriminated against Amandeep Singh, a young Sikh man, when he was refused a job because of his turban and claimed that their staff had not understood their dress policy. When Amandeep applied for a job at the Kenneth Cole retail store in Westchester Mall earlier this summer, he did not expect to experience discrimination.

In a second interview, the manager of the store expressed interest in hiring him, but then inquired as to the necessity of his wearing of the dastaar (Sikh turban). Amandeep described his dastaar as a requirement of the Sikh faith, and the manager informed him that "Kenneth Cole's company dress policy clearly states that it did not allow shorts, baggy pants, visible logos, tube-tops, miniskirts, or headgear," and therefore they would not be able to hire him.

This came as a surprise to Amandeep, as Kenneth Cole used a Sikh model, Sonny Singh Cabberwal, in an advertising campaign in the Fall of 2008, and that campaign was heralded by the Sikh community. After Amandeep contacted UNITED SIKHS, we wrote to Kenneth Cole asking that the incident be immediately investigated, a change in corporate policy be instituted, an apology be issued to Amandeep Singh, and training be put in place regarding diversity including education about Sikhs. Kenneth Cole responded with an apology, stated that the particular store's associates did not understand the relevant policies, and stated the Company's policy "does not prohibit headgear worn because of a sincerely held religious belief."