March 20, 1999
Source: The Buffalo News
On March 20, 1999, The Buffalo News reported on the new national advertising campaign called "God Speaks," which features billboards with black backgrounds and white lettering that are all signed by God. "The non-denominational ads - meant to pique the interest of people who don't attend church - began in Florida and have appeared in northern Texas and recently in North Carolina." Signs like "Keep using my name in vain and I'll make rush hour longer," "Loved the wedding, invite me to the marriage," and "Have you read my 1 best seller? There will be a test" are just a few of the 18 slogans created by the Smith Agency of Fort Lauderdale, Florida "on behalf of an anonymous client."